Remember: QR Codes are for Mobile Devices
One of the top early mistakes made in creating QR codes is forgetting that consumers will be accessing and viewing the information from a mobile device. Don't waste any time or energy with QR codes if you haven't taken the time to optimize your content for mobile devices.
When planning to use QR codes in your Real Estate Marketing programs, remember that context is critical. If you are promoting a specific property, make certain that your QR code points to information about that property. If you are promoting yourself and capabilities, use a QR code that takes your prospective customers to information about you.
|